VICE just ran a great interview with Miss Cleo, which you can read in its entirety here.
"If you looked at or were ever near a television in the late 90s or early 2000s, you'll remember the buoyant and boisterous television psychic Miss Cleo.
Born Youree Dell Harris, Cleo was the ostensibly Jamaican frontwoman for the Psychic Readers Network who became a cultural touchstone thanks to her colorful outfits, which exuded Afrocentricity, her occasionally questionable patois, and her memorable “Call me now!” exhortation. Miss Cleo's commercials were outlandish (Cleo: “He’s getting frustrated with this [relationship].” Caller: "He told me that.” Cleo: “Well, [that’s] because you have sex with your eyes closed. You’re scared to death, mama.” Caller: “You hit the nail on the head, perfectly”), but they were always powered by an overwhelming feeling of warmth and levity. Cleo became a ubiquitous mainstay of early millennial television.
Then, in February of 2002, the bottom fell out. The Federal Trade Commission filed a complaint against Cleo and the Psychic Readers Network, alleging that they made over $1 billion by employing a host of shady tricks, including misrepresenting the nature of the “free” readings offered, failing to make required cost disclosures in ads, and threatening to report negative information to credit bureaus should a caller refuse to pay, among other misdeeds.
Much of the resulting media attention focused on Cleo, though she was little more than an employee and spokesperson for the company and was quickly dropped from the suit. (PRN’s owners, Steven Feder and Peter Stoltz, later settled the suit out of court, to the tune of $500 million.)"