Hi, friends, Fred Rated for Federated popping in again with proof positive that Federated is perpetually plunging high prices with pathetic and pitiful places unknown!
1980s–rise to fame
During the early 1980s, Stevens gained an additional cult following when he created and produced "Fred Rated for Federated," a long-running series of offbeat television commercials for The Federated Group
, a chain of home electronics retailers in the western and southwestern United States
. These ads were so popular they were the subject of a two-page spread in Time Magazine
and led to a movie deal, television shows, and American Top 40
Anyone growing up in Southern California in the 80′s has to remember the Federated Commericals staring Fred Rated (Shadoe Stevens
). This is an awesome montage of many of their commericals. I can’t believe they made over 1000 commercials in 4 years, that’s a lot of production. Shadoe Stevens is a radio icon in SoCal as one of the original DJs for KROQ