MOCA Tv spot about celebrated - and extremely funny - video artist Alex Bag
Curated by Jason Forrest
Total Runtime: 0:11:00
Celebrated video artist Alex Bag inhabits tropes of mass culture to split them at the seams. This latest video for MOCAtv presents Bag's collaboration with Patterson Beckwith, a public access television show that aired from 1994-1997, and features in-depth interview with the artist. Bag situates the project within the pleasures and dangers of video art: video art was cheap to make, but hard to see, and it was often governed by a high-culture demand to keep it separate from mass culture. Cash from Chaos and Unicorns and Rainbows allowed Bag to escape the art world audience and use TV both in content and in form. In one scene, a chef teaches us how to cook a VHS omelet. In another, an interviewer asks mall-goers, "what's your prediction for the future?" They answer, "Crap TV shows that are based on crap movies." Appropriating and exploiting documentary, how-tos, commercials, dating shows, newscasts, and more, Bag's satires were serious critiques of TV iconography and seriously funny themselves.